Privacy Notice

In accordance with the provisions of the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP), Benjamín Aréchiga Arias, Molar House, located at Avenida Paseo del Centenario 9580, interior 2403, Col. Zona Urbana Río, C.P. 22010, Tijuana, B.C., declares to be responsible for the processing of your personal data.

We inform you that our clients’ information is treated with strict confidentiality. By providing your personal data, you consent to its use for the purposes described in this privacy notice.

Personal data collected:

• Full name
• Address
• Federal Taxpayer Registry (RFC)
• Home, office, and mobile phone numbers
• Email address
• Emergency contact
• Marital status
• Occupation

This data will be used exclusively for the following purposes:

1. Provision of dental services.
2. Updating our database.
3. Creation and management of clinical records.
4. Contact for scheduling appointments, treatment reminders, and sending relevant information about the clinic.
5. Collection of information on the progress of your dental treatment.
6. Communication about services, promotions, and exclusive benefits offered by our clinic.

Sensitive personal data:

• Medical and dental history
• Photographs, X-rays, odontograms, periodontograms, and study models

This data will be used exclusively for the following purposes:

1. Creation and management of clinical records.
2. Documentation of treatment progress and changes.
3. Planning of personalized dental treatments.
4. Educational use and academic or scientific presentations (without personal identifiers).
5. Advertising treatments and real cases, always with your express consent.

Photographs and videos:

Photographs and videos may be taken to document your care and current treatments and/or to document the progress of said treatments. They will also be used as tools to plan your treatment and study your case.

• The parts of your body that may be photographed are the exterior, the inside of the mouth, and the face.
• These images will be used without personal identifiers for educational, academic, scientific, or advertising purposes.
• Security measures will be taken to ensure the protection of your privacy, and these images will be stored for the period required by applicable legal provisions.

The clinic will retain ownership of these photographs and videos, but you may access them or request copies if necessary.

Security measures:

To prevent unauthorized access to your personal data and ensure that the information is used solely for the purposes established in this notice, we have implemented various administrative, physical, and technical security procedures.

Transfer of personal data:

Your personal data may be transferred to:

1. Dental laboratories and technicians related to treatments.
2. Service providers linked to your dental treatment.

Any other transfer will only be carried out with your express consent.

ARCO Rights (Access, Rectification, Cancellation, and Opposition):

You have the right to:

• Access your personal data.
• Rectify it if it is incorrect or outdated.
• Request its cancellation when you believe it is no longer necessary for the mentioned purposes.
• Oppose the processing of your data for specific purposes.

To exercise these rights, you can contact the Privacy Area via phone at 664-905-65-61 or email at [email protected] You may also specify the means by which you wish to receive information or notifications.

Modifications to the privacy notice:

This privacy notice may be modified by Benjamín Aréchiga Arias/Molar House to comply with legal or internal updates. Such modifications will be promptly informed through our official website, email, or at our physical facilities.

Last updated: Jan / 18 /2025